Bang & Olufsen continues to expand its Atelier Editions, a series that reimagines iconic products in bold and unexpected colorways. To celebrate 100 years of innovation, the brand has introduced the Atelier Art Deco Limited Edition, an exclusive collection that reinterprets the Beosound Theatre and Beolab 28 in the timeless style of 1920s Art Deco that is highlighted by sleek geometric or stylized forms.
Founded in the same era, Bang & Olufsen was built on the belief that technology should be as beautiful as it is functional. The Atelier Art Deco Limited Edition honors that legacy with a bold fusion of sound, design, and timeless luxury.
Each Beolab 28 speaker combines rich Rosewood with natural and chestnut-toned aluminum to create a refined contrast of light and dark tones. A precision-machined geometric pattern adds a modern, decorative touch to the aluminum surface, while 100 engraved strokes subtly commemorate Bang & Olufsen’s 100-year legacy.
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The all-new Beosound Theatre soundbar brings Art Deco to life, even in motion. As the motorized stand glides, light plays across its surface, transforming sound into a dynamic visual experience. It is a blend of form, material, and movement, making a design that you can feel as well as see.
This special edition speaker and soundbar will be made only in 2025 to celebrate our anniversary, with 55 units produced and more available by request during the year. It is now available in select stores.
Atelier Art Deco Limited Edition is unveiled during New York Design Week 2025.
