Who doesn’t love The Devil Wears Prada? That was a rhetorical question because everyone loves this movie. Now that the sequel is coming within days, Starbucks is treating the fans with its newly-launched beverage collection inspired by the iconic characters from The Devil Wears Prada. Bringing the cinematic flair of Miranda Priestly to your daily coffee ritual, Starbucks collaborated with 20th Century Studios for this global campaign.
The campaign features a specially curated lineup of four beverages inspired by the film’s favourite characters. Moreover, the themed menu builds on the It’s All Good Energy collaboration with Adrian Grenier, who played infamous Nate, the devil, in the first instalment of the movie.
The themed menu evokes the memories of Andy’s unforgettable coffee runs to the characters that shaped a generation. Starting April 20, the four character-inspired customizations are available in the Starbucks app, each a reflection of the personalities fans love from the iconic universe of The Devil Wears Prada. So, gird your loins and explore the menu together:
- Miranda’s Signature Order: Miranda is getting a no-foam, extra-shot, extra-hot Caffè Latte with non-fat milk. That is all
- Andy’s Cappuccino: Dear sweet Andy will have an oatmilk Cappuccino with caramel and cinnamon. A simple, elevated, and spirited drink for our girl
- Nigel’s Go-to Doppio: Gird your loins … a Doppio Espresso Con Panna with mocha sauce. It’s bold and refined, just like Tucci’s Nigel
- Emily’s Fave Iced Chai: An Iced Chai Latte with almond milk and sugar-free caramel. A fussy drink for the fussy, fashion-forward, and ambitious Emily
The secret beverage menu is part of Starbucks’ broader collaboration with the upcoming film, which will also feature the brand. Additionally, the Starbucks Reserve location in New York City’s Empire State Building will offer copies of the limited-edition promotional Runway Magazine starting April 24, the film’s signature publication, of which Miranda was the editor, giving us fans a way inside the universe.
The Devil Wears Prada beverage menu is available for a limited time in participating Starbucks coffeehouses across the world. In China, fans can also get limited-edition cups, phones, charms, bag accessories, and more iconic motifs from the movie.
