The New Stuff

Idea Label chair by Bruno

Japanese ‘Idea Label’ chair is pretty flexible in its scope

Idea Label chair by Bruno

Let us play a game of riddle – what comprises of an inflatable PVC ball, a stainless steel stand and a vibrantly colored polyester cover? Well, the answer is short is the Japanese contrived ‘Idea Label’ chair by Bruno. Envisaged as an ergonomic chair, the item integrates a built-in ball (of PVC) that supposedly helps in correcting your posture. Moreover, the designers also claim that the vivacious hues of the polyester cover can stimulate our level of creativity during working hours (now, is it creativity that helps in our work, or creativity that fuels our distraction? – we do not know).

Beyond all these scopes of posture correcting and notching up ‘creativity’, the one feature of the Idea Label that seriously entices us is its modular nature. In this regard, all we need to do is inflate the PVC ball (a dedicated pump comes with the set) and position it on the circular steel stand. The polyester cover can then be draped over this arrangement by using some fixing components provided with the items, and voila – the chair is assembled! So, in essence, this flexible pattern of usability allows you carry your chair inside your office or even outdoors during those weekend camping trips.

Dimensions – W470 × H500 × D470

Price – 10,500 yen (around $110)

Via: Rakuten

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A proud native of the beautiful steel township of Durgapur, West Bengal, Dattatreya’s fascination lies within a range of diverse matters. With a bachelor’s degree in architecture, he is quite fond of his hardcore strategy gamer as well as amateur historian tag. Of course, with over two years of blogging experience under his belt, he also likes to write about the latest updates on home based technology and gizmo oriented products.


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