The use of AI in user behavior prediction has led multinationals to market their product accordingly based on the forecasted demand projection. Along with entertainment, the user is drawn in by harping on the possibility of engaging with the product even before getting hands on it. Such is the case with Kohler and SR_A’s latest faucet design which is primarily made to reshape the water experiences.
Formation 01 Faucet comes as a result of the thought-provoking collaboration between the award-winning British giant Kohler and industrial design studio SR_A. To create and capitalize upon the user’s interest, visitors can hop on to Kohler x SR_A’s official website and experience the faucet through augmented reality. This in turn allows them to imagine the faucet in their home well before it is purchased.
Defying the traditional make, the new faucet comes with the possibility of endless form and functionality through its design, material and hues to be used in your kitchen or bathroom. Designer Dr. Samuel Ross’s artistic approach complements the workmanship of Kohler which is highly reflected in the dramatic form expression.
Kohler stamps the faucet with the use of its new exclusive material, Neolast to accentuate the shape and saturate the color. Formation 01 Faucet’s sharp and expressive angles are perfect in designing the water flow as intended. A rocker-style handle on top complements the entire make and adds a touch of luxury and style to your space. The faucet controls the volume and temperature of dispensed water.
Mounted on an escutcheon plate crafted from Kohler’s signature cast iron, this singular and sculptural product, leads to high visibility when installed in any space. The subtle orange hue is reflected in the abstract nature of the faucet.
This limited-edition faucet debuts at Design Miami adorning Kohler’s booth (Dec. 6-10, 2023). If you already like the prospect of it, you can purchase Formation 01 Faucet next month from the official portal.
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